Innovation

Raven Industries Introduces New Viper 4 Field Computer Among Other Innovations

Sioux Falls, SD, June 5, 2013 – Raven Industries, Inc. (NASDAQ: RAVN) introduced new advances in precision agriculture technology including  the  highly anticipated summer release of its new Viper 4 field computer as well as other ag technology during the eleventh annual Raven Innovation Summit held June 4-5.  Over the last ten years, Raven’s line of Viper field computers has built an outstanding reputation for innovation among agricultural retailers and custom applicators.  As our most robust field computer to date, Viper 4 will not only improve how customers manage critical machine functions, but more importantly, enhance the way data collected in the field is managed and utilized.

Viper4-Small.jpgThe Viper 4 field computer features a 12.1” responsive touchscreen and sleek design with a ruggedized magnesium casing. A customizable user interface utilizing new Raven Operating Software allows users to set up machine profiles, user profiles, and grower-farm-field information, expediting job start-up and streamlining information management functionality.

“Data management is critical to our customers’ success. Viper 4 hardware, software, and 3rd party applications will operate separate from each other, providing an open platform for data management with our Slingshot® API platform and agX™ compatibility.” said Matt Burkhart, vice president and general manager for Raven’s Applied Technology Division.

Additional Technology Introduced at Eleventh Raven Innovation Summit

In addition to the upcoming release of the Viper 4, Raven also announced a new partnership with AMW Machine Control, a leader in water management solutions, to further enhance their full spectrum of precision ag solutions to grow more food on less land.

Raven also released the industry’s first, patent pending, multi-hybrid planter control solution.  This new multi-hybrid system is an enhancement to Raven’s OmniRow® advanced planter control solution, and when combined with variable rate seeding, it will help increase yield potential and profitability.

The Innovation Summit is an annual meeting hosted by Raven, that brings together key customers, dealers, OEMs, and media partners from across the globe to collaborate on how technology and innovation can help solve the great challenge of feeding the world.

For more information on Raven’s lineup of precision ag products, please visit www.ravenprecision.com or call (800) 243-5435 today.   

About Raven Industries, Inc: Since 1956, Raven Industries has designed and manufactured high quality, high-value technical products.  Raven is publicly traded on NASDAQ (RAVN) and has earned an international reputation for innovation, product quality, high performance, and unmatched service.  Raven’s purpose is to solve great challenges in areas of safety, feeding the world, energy independence, and resource preservation.  To realize this purpose, we utilize our strengths in engineering, manufacturing, and technological innovation to serve the precision agriculture, high performance specialty films, aerospace, and electronic manufacturing services markets.  Visit www.RavenInd.com for more information.

Forward-Looking Statements: This news release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements regarding the expectations, beliefs, intentions or strategies regarding the future.  Without limiting the foregoing, the words “anticipates,” “believes,” “expects,” “intends,” “may,” “plans,” and similar expressions are intended to identify forward-looking statements.  The company intends that all forward-looking statements be subject to the safe harbor provisions of the Private Securities Litigation Reform Act.  Although management believes that the expectations reflected in forward-looking statements are based on reasonable assumptions, there is no assurance these assumptions are correct or that these expectations will be achieved.  Assumptions involve important risks and uncertainties that could significantly affect results in the future.  These risks and uncertainties include, but are not limited to, those relating to the inability to achieve objectives established for research and development activities, or changes in competition, raw material availability, technology or relationships with the company’s largest customers—any of which could adversely affect any of the company’s product lines—as well as other risks described in Raven’s 10-K under Item 1A.This list is not exhaustive, and the company does not have an obligation to revise any forward-looking statements to reflect events or circumstances after the date these statements are made.

Contact Information:

Jessica DeJong
Marketing Communications Coordinator
Raven Industries
605.357.0449

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